Moisture, environmental influences and UV radiation attack our facades. This results in algae and salt formation, as well as cracking, spalling and blistering of the facade coatings. Such damage destroys valuable building fabric and swallows huge amounts of money every year for renovation and repair work. Not only family residences and apartment houses are affected, but also industrial and commercial buildings and many historic buildings and monuments. These forms of damage can all be prevented by a façade coating which is unparalleled in its performance: silicone resin emulsion paints.

Most facade damage that causes depreciation and makes building maintenance costs skyrocket can be prevented. This is because most damage is simply the result of an unsuitable facade coating. Our goal is thus to protect facades, preserve building fabric, prevent loss in value and minimize maintenance costs for facades. To this end, we are running an active information campaign on how to prevent damage by using silicone resin emulsion paints. We are also making additional literature and campaign material available to you.

The campaign is a joint effort by WACKER SILICONES, leading European paint manufacturers and all those wanting to protect facades. WACKER SILICONES, as the inventor of silicone resin emulsion paint and a manufacturer of silicone resins, is benefiting the campaign with its many years of experience. As a partner of all major European manufacturers of silicone resin emulsion paints, the company works continuously at optimizing methods of protecting masonry with silicones. If you would like to participate in the initiative, please order our campaign material!